Design is the act of decision-making. As designers, you can decide to be environmentally friendly by using the right typefaces 🤷🏻 These curiously looking typefaces peppered with negative space inside are called ‘Eco Typefaces’.
When printed in smaller point sizes, the ink would bleed naturally on paper and fill the gap, reducing the ink load by 30%. The curious little holes are visible in bigger headlines, acting cosmetically as design features. We, of course, love this tiny win on saving precious ink, but it also tells the reader that the decision-maker does care about their mission.